The biggest advertising accounts to watch

Hi! Welcome to the Insider Advertising daily for October 8. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at

Today’s news: The biggest advertising accounts agencies are watching, Narrative’s Series A pitch deck, and inside the marketing of gummy vitamins.

T-Mobile CEO Mike Sievert

T-Mobile CEO Mike Sievert
Robyn Beck /AFP/Getty Images

The top advertising accounts agencies are watching, from Visa to T-Mobile, as reviews heat up again

Read the full story here.

Nick Jordan, CEO, Narrative

Narrative CEO Nick Jordan

Read the deck that helped marketing-tech firm Narrative raise $8.5 million by taking aim at data brokers

Read the full story here.

Gummy Vitamins 3

Hollis Johnson/Business Insider

How the $36 billion vitamin industry tricked a generation of adults into believing sugary gummies were the ticket to good health

Read the full story here.

More stories we’re reading:

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— Lauren

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